Running shoes run the news

A study by Hong Kong Polytechnic University and Harvard Medical School found that running in minimalist shoes can increase leg and foot muscle volume.

Our Custom and Wire distribution service sent the press release to general media as well as journalists covering specific topics, such as Medicine, Medical Technology, Sports, Disability and Rehabilitation.

The result: 250 outlets reported the research.

The research was covered in 250 media outlets, including sports and medical publications.