Lim Shiang Shiang

Someone in love with a field of knowledge, have strong desire to discover and explore about teaching and learning. My primary research interests focus on media studies, crisis reporting, fake news, media freedom and democratization, particularly in analysing the media content which is closely connected to politics, state and market; and ideological representation.

LIM SHIANG SHIANG
Mobile: 010- 562 9978 E-Mail: [email protected]
LinkedIn: https://www.linkedin.com/in/lim-shiang-shiang-146000184
Home: Ayer Itam, Penang

CAREER OBJECTIVE
Ambitious and self-motivated individual with 10 years of professional experience, excellent teaching knowledge in the fields of mass communication, public relations and broadcasting. I also enjoy experimenting with videography during my leisure time. My primary research interests focus on media studies, crisis reporting, fake news, media freedom and democratization, particularly in analyzing the media content which is closely connected to politics, state and market, and ideological representation.

SKILLS
Video Editing Skill – Proficient in Adobe Premiere Pro and Cap Cut Editing Software
PR Specific Skill – Even planning, Event decoration, Press Kit, Press Release
Software Skill – Adobe Acrobat Pro, Microsoft office

WORK EXPERIENCE
Lecturer - UOW Malaysia KDU, Penang 2018 -2023
◼ Lecturing diploma and degree students in core courses related to Public Relations, Media Production and New Media and
Advertising. Subjects such as Media, Culture and Society, Introduction to Mass Communication, Creative Thinking, etc.
◼ Supervise and advise students' undergraduate project dissertation.
◼ Facilitate external and internal school events with students.
◼ Publishing research papers and presenting papers at the International Conference.
Key Achievement:
1) Won 3 Students Prizes
-"Break the Bias" Video contest 2022 (Champion RM1000)
-Young Entrepreneurship Challenge 2021 (Champion RM15000)
-Research Poster Presentation under PALette 2021 – Wired-in 2nd Communication and Public Relations Webinar 2021 in
UTAR Kampar (Second Runner up)
2) Granted an UOW Malaysia KDU Internal Research Grant from year 2022 - 2023
3) Campaign "Fun Fest 2021: Get Out There (not literally)" – Written and published a campaign story in the main
UOW Malaysia KDU Website
4) Campaign "Cultivating Family Togetherness" – Invited Y.A.B Chow Kon Yeow to be Guest of Honour for the campaign and the campaign is covered in 2 Chinese News Media and in Government Buletin Mutiara Media Groups Website
Lecturer - Universiti Tunku Abdul Rahman, Kampar, Perak 2014 – 2018
◼ Lecturing and tutoring degree students in communication subjects such as Communication Theories, Communication
Technologies, Interpersonal Communication.
◼ Facilitated students' event with collaboration of external parties.
◼ Publishing research papers and presenting papers at the International Conference.
Key Achievement:
1) Achieved Excellent Teaching Performances in year 2015 and 2017
2) Granted an UTAR Internal Research Grant from year 2016-2017
Lecturer – Han Chiang University College, Penang 2013 – 2014
◼ Lecturing and tutoring diploma students in broadcasting subjects such as Basic TV Production and Basic News Reporting
and Writing.
◼ Teaching the 3+0 BA (Hons) Broadcasting and Journalism Degree in collaboration with the University of Wolverhampton
(UoW), United Kingdom. Subject such as Introduction to Digital Film and Media Production.
◼ Assisted students' event with collaboration of external parties.
Key Achievement:
1) Speaker for a talk entitled "How to write a television news script". The talk covers both theory and practical
exercises on broadcast news writing.
Page 2
Journalist – NTV7 2011 – 2012
◼ Covering news for political press conferences, accidents, crimes and cultural events

EDUCATION
Doctor of Philosophy in Social Science 2016 – March, 2022
Thesis Title: Framing During Crisis: A Study of the Missing Malaysian Airline MH370 Incident
Award:
◼ Best Presenter for Parallel Session in the International Conference on Social Sciences & Humanities III 2019
◼ Best Presenter for Parallel Session in the International Conference on Social Sciences & Humanities II 2018
◼ My Brain 15 Scholarship RM24000
Master or Arts in Communication 2012 – 2013
Thesis Title: Politics, Protest and Portrayal: Analysis of BERSIH in selected Mainstream Malaysian Newspapers
◼ Award: My Brain 15 Scholarship RM20000
Bachelor of Degree in Communication 2009 – 2011
◼ Award: Jabatan Perkhidmatan Awam Scholarship (JPA) RM30000
Matriculation 2007 – 2008
◼ Award: Certificate of Academic Achievement Award
Sijil Pelajaran Malaysia (SPM) 2002 – 2006
Award:
◼ Tan Sri Dato' Alex Lee Excellent Award (RM1000)
◼ Certificate of Recognition Programme Nilam (Highest Level)

Download Resume Lim Shiang Shiang.pdf (271.99 KB)

CV/Resume

Selected publications

Lim, S. S. and Edmund N. C. H. (2021). A Study of COVID-19 Infodemic in Malaysia. Southeast Asian Media Studies, 3(1), 1-22.
Lim, S. S., Ihediwa, S. C. and Sharon, W. (2021). The Missing Narratives: Exploring the Experiences of Malaysian Journalists and Family Members and Friends of Victims during the MH370 Aviation Crisis, Journal of Social Sciences and Humanities (Pertanika), (Scopus Q3, 0.17 impact factor), 29(2), 1193-1211.
Lim, S. S., Ihediwa, S. C. and Sharon, W. (2020). Media Coverage of Malaysian Airline Flight MH370: A Preliminary Study on the Framing of the Crisis in the Malaysian Mainstream and Alternative Newspapers. Malaysian Journal of Communication (Scopus, Q3, 0.24 impact factor), jilid 36(1): 90-108.
Clarence, A. P., Nur Zahrawaani, Ninderpal, S. B. S., Salomi, S. and Lim, S. S. (2020). The Influential Characteristics of Brand Placement Towards Consumers Intention to Purchase: A Study on Youth Consumer’s Intention to Purchase in Perak State. Sains Insani, 5(1), 22-34.
Lim, S.S., Ihediwa, S. C. and Sharon, W. (2020). One Crisis, Different Frames: Comparative Study on Newspapers Coverage of the Missing Malaysian Airline MH370. Southeast Asian Media Studies, 2 (1), 19-35.
Lim, S. S., Edmund, N. C. H. (2020). Unconscious and Unseen Barriers: A Gender Study of Malaysian Women Engineers. International Journal of Communication, Management and Humanities, 1(1), 108-118. Page 3
Lim S. S., Clarence, A. P., Ninderpal, S. B. S. and Charles, R. S. (2019). Does Dark Complexion Matter? A Comparative Analysis of Selected Online Advertisement from Watsons and Guardian in 2017. International Journal of Management, Innovation & Entrepreneurial Research, 5(1), 1-9. url: https://doi.org/10.18510/ijmier.2019.511
Lim, S. S. and Ihediwa, S.C. (2018). A Comparative Analysis on the Framing of the Coverage of MH370 Crisis by the Malaysian Mainstream and Alternative Newspapers. Asian Journal of Business Management Studies, 9(1), 1-7.
Lim, S. S. and Michelle, W. (2018) Politics, Protest and Portrayal: An Analysis of BERSIH Demonstrations in Malaysian Mainstream Newspapers. Asian Journal of Business Management Studies, 9(2), 20-27.