Inv. Galvin Lee Kuan Sian
Inv. Galvin Lee Kuan Sian FRSA MBA Mktg. (Bedfordshire), PCert. FinTech (Hong Kong), BA Econ. (West England), BBus Fin. & Econ. (Taylor's) Registered Inventor (IFIA, Switzerland), Fellow of the Royal Society of Arts (FRSA, UK), MCIM (UK), CTA (Philippines), FMVA (US), MIE (US)
Galvin is a multidisciplinary academic, educator, and entrepreneur with a proven track record of excellence in business, education, and innovation. Holding First Class Honours in Finance & Economics from the University of the West of England and Taylor’s University, along with an MBA in Marketing from the University of Bedfordshire, he brings a unique blend of analytical rigour and strategic creativity. His academic foundation is further strengthened by a Postgraduate Diploma in Strategic Management and an ongoing PGCE at Taylor’s University, complemented by professional designations such as the Financial Modelling and Valuation Analyst (FMVA), Bloomberg Market Concepts (BMC), and Certified Technical Analyst (CTA).
Currently, Galvin is pursuing his Doctor of Philosophy (PhD) at Universiti Malaya (Asia-Europe Institute), where his research explores marketing and consumer behaviour in Malaysia and the wider ASEAN region. His scholarly contributions span peer-reviewed journals, international conferences, and thought-provoking opinion pieces on global trade, digital transformation, and the evolving consumer landscape.
Galvin is a member of leading global institutions including the Chartered Institute of Marketing (CIM), Institute of Marketing Malaysia (IMM), Academy of Marketing Science (AMS), and British Academy of Management (BAM). Recognised as a Certified Educator with Google, Gemini, Wayground, ClassPoint, and a Microsoft Innovative Educator (MIE) Expert, he actively bridges cutting-edge digital tools with pedagogy.
In his role as Lecturer I & Programme Coordinator (Diploma in Business) at Taylor’s College, Galvin is widely recognised as the spearhead of business and management education with a strong focus on AI-powered, experiential, and gamified learning. His teaching innovations have earned him more than a dozen GOLD Awards at national and international platforms, cementing his reputation as a trailblazer in higher education. He has also been invited by various international innovation competitions to serve as a judge, recognising his expertise in business education, creativity, and transformative teaching innovation. Beyond his institutional role, he is the founder of Galvin Lee Innovation Lab, an innovation platform dedicated to developing original AI-driven educational tools, immersive learning experiences, and transformative digital solutions for teaching and learning. He also holds the title of registered Inventor (Inv.), conferred by the International Federation of Inventors’ Associations (IFIA), Switzerland, underscoring his recognised contributions as an inventor in the field of educational innovation.
李冠贤市场营销工商管理硕士(贝德福德)、经济学学士(西英格兰)、金融与经济学学士(泰莱)注册发明家(IFIA,瑞士)、MCIM(英国)、CTA(菲律宾)、FMVA(美国)、MIE(美国) 李冠贤是一位多学科学者、教育者与企业家,在商学、教育与创新领域拥有卓越成绩。他以优异成绩毕业于英国西英格兰大学与泰莱大学,获金融与经济学一等荣誉学士,并取得英国贝德福德大学市场营销工商管理硕士学位。他亦拥有战略管理研究生文凭,正在攻读泰莱大学教育学研究生证书(PGCE)。同时持有金融建模与估值分析师(FMVA)、彭博市场概念(BMC)及认证技术分析师(CTA)等专业资格。 目前,他在马来亚大学(亚洲-欧洲学院)攻读市场营销博士学(PhD),研究方向涵盖马来西亚及东盟地区的消费者行为与市场策略。他的研究成果已发表于学术期刊、国际会议及多篇关于全球贸易、数字化转型与消费者趋势的评论文章中。 李冠贤是多家国际机构成员,包括英国特许营销学会(CIM)、马来西亚营销学会(IMM)、美国营销科学学会(AMS)及英国管理学会(BAM)。作为 Google、Gemini、Wayground、ClassPoint 及微软创新教育专家(MIE Expert)认证讲师,他致力于将最新的数字化工具融入教学。 在泰莱学院担任商学文凭课程讲师兼课程协调员期间,他以推动人工智能驱动、体验式与游戏化学习闻名。其教学创新屡获国内外金奖,确立了他在高等教育领域的领航地位。 他也受邀担任多项国际创新比赛的评审,彰显其在商业教育、创意与变革性教学创新方面的专业实力。 除了其在学院的职务外,他还是 Galvin Lee Innovation Lab 的创办人。该创新平台致力于开发原创的 AI 驱动教育工具、沉浸式学习体验,以及具变革性的教学与学习数字解决方案。他同时拥有“注册发明家(Inv.)”称号,该称号由位于瑞士的国际发明家协会联合会(International Federation of Inventors’ Associations, IFIA)授予,彰显了他作为发明家在教育创新领域所作出的卓越贡献。
Selected publications
Lee, G. K. S. (2026). Impact of social media influencer marketing on consumer behaviour: A review of source credibility theory. International Journal of Retail and Consumer Research, 1(1). https://doi.org/10.51137/wrp.ijrcr.639
Lee, G. K. S. (2025). Social media strategies for luxury brands: Navigating brand equity, consumer engagement, and digital challenges. International Journal of Multidisciplinary: Applied Business and Education Research, 6(10), 4883–4897. https://doi.org/10.11594/ijmaber.06.10.02
Lee, G. K. S. (2025). Trust in Social Commerce: Challenges and Opportunities for Building Consumer Confidence and Shaping Purchase Intention. International Journal of Applied Research in Business and Management, 6(1). https://doi.org/10.51137/wrp.ijarbm.2025.gltt.45761
Lee, G. K. S. (2025). Embedding Sustainability in Higher Education: A Review of Institutional Strategy, Curriculum Reform, and Digital Integration. International Journal of Science and Research Archive, 15(2), 420–426. https://doi.org/10.30574/ijsra.2025.15.2.1396
Lee, G. K. S. (2025). Building brands for a sustainable future: Integrating strategy, consumer response and ethical communication. Asian Journal of Economics, Business and Accounting, 25(5), 269–279. https://doi.org/10.9734/ajeba/2025/v25i51800
Lee, G. K. S. (2025). In-app purchase behaviour and game design in mobile gaming: A review of monetisation and player experience. International Journal of Mobile Applications and Technologies, 1(1). https://doi.org/10.51137/wrp.ijmat.2025.glit.45789
Lee, G. K. S. (2025). Factors affecting online shopping purchase intention among Generation Z consumers in Malaysia. International Journal of Research and Innovation in Social Science, 9(5), 1937–1965. https://doi.org/10.47772/IJRISS.2025.905000153 (ERA Indexed)







